
Da Island Guy
“Sounding Off Social”
Well, the results are in! After final exams the class of ’23 took the stage to receive their diplomas. As they look back over the past few years of Covid disruption, there’s a sense of relief and exhilaration. Each graduate might remember the touch-and-go moments that kept them sleepless at night or restless in the morning. But there they were basking in the glory of going to the next level.

Those weren’t the only results celebrated. We know American Idol crowned its 21st winner in 18 year-old Iam Tongi of Hawaiian heritage. The Scripps Spelling Bee had a new winner in 14 year-old Dev Shah of South Asian descent. Then there’s the Disney movie The Little Mermaid and 23 year-old Halle Bailey pulling-in major box office dollars. It’s the first time that role was played by an African American. Some thought the movie would only rake-in around $10 million during opening weekend. Instead, it earned over $100 million during initial release and $300+ million worldwide to-date.
While those are breakout results, there’re other numbers we gotta breakdown. When it comes to civic/social issues we know about 30%-40% of the population don’t vote. There’s 20%-30% of the electorate that’s caught up in grievance based on distrust in government. We’re six months into 2023 and there’ve been just about as many mass shootings as the number of days in the year so far. Plus, each day there’re 100-120 tragic firearm-related incidents. The combination of news-making events around violence, hate & bias, culture wars, disinformation, etc, often involves folks ages 15-30. Culturally speaking we have exhilaration and frustration as a contrast of life in America.
We’ve seen a similar playbook before, but in the tech space. When the personal computer first arrived on the scene, there was exhilaration for what it offered, but also frustration in using it. Folks complained that the commands were hard to remember, or it could only do one thing at a time, or that it took too long to respond with results. Tech leaders heard those ‘cries of concern’ and came up with a new & improved platform that would be a user-friendly, point & click, multi-dimensional tool. They built it with a graphical user interface. We also saw this ‘change model’ repeat itself when smart phones took over from push-button devices.

SAIC went through a similar process of discover, remedy and recovery. This was inspired by a series of national news stories between 2012 to 2015 which led to a deep dive in American history, the ‘Black to America’ story and #HometownStrong comebacks. It provided a level of discovery around civic/social issues. Then, lessons from the tech world were looped-in to create a campaign/platform in civic engagement, social change and community life so folks would have a better handle of hot-button issues by how they ‘see America in color’, not just in black & white. The initial research work got turned into ‘field work’, designed to impact a new season of America as a #HometownStrong Community Model that’s:
1. Educational
The basic education route is the traditional track from pre-school to post-secondary. There were times when many in the population had limited educational opportunity. The value of education is in expanding knowledge. This helps to reduced ignorance. Where there’s ignorance the void is sometimes filled with grievance or incompetence or intolerance. SAIC isn’t only about closing those gaps in the normal/formal education track, but also delivering breakthroughs in learning. A breakthrough in learning is more than just having the knowledge. It’s about the wits that lead to inspired learning and game-changing results.
2. Social

A growing part of K-12 education is social & emotional learning. This means complementing ‘book smarts’ curriculum with ‘inner smarts’ group instruction. In the professional world it might be understood as having ‘hard skills and soft skills’. Well, SAIC’s #HometownStrong Community Model has a similar approach for achieving a higher level of citizenship. Plus, it helps to answer the question, how do we become stronger citizens with a greater sense of the public good? It’s why the platform delivers content services and upbeat programs that connect the dots across history, civics and culture.
3. Developmental
Most pro sports leagues have a ‘farm club’ or developmental squad. Athletes can flush-out their game skills before going to the next level or even the big leagues. But where do citizens go to flush-out some of their knowledge and expertise in the issues? SAIC’s #HometownStrong Community Model spreads know-how and show-how on being a stronger citizen. This way we’re not easily swayed by disinformation or fooled into being disenfranchised. An engaged electorate means a vibrant democracy. A vibrant democracy means folks understand lines-of-service across public officials and everyday citizens.
4. Multi-Cultural
A key factor for computers and smart phones gaining wider consumer acceptance was in being multi-functional. A computer allows the user to have various windows open with different tasks happening in foreground and background. With smart phones you can talk, text, stream and surf almost at the same time. SAIC as a campaign/platform is multi-dimensional and multi-cultural too. The content services and upbeat programs are built around roots & culture, hopes & dreams, civics & demographics. In combining key threads from history, it’s like the RGB (red, green, blue) of color TV for the nice picture we see.

What can we learn from social/tech changes of the past? Well, tech leaders brought the courage and ‘smarts’ to move things from outdated to updated. They listened to the cries and complaints of the consumer. In addition, public officials and social activists added compassion and conviction to the formula in responding to cries in the wilderness from the community. So, with a new season of America on the horizon, we can make waves from coast to coast for going to the next level as a nation by applying the lessons and legacy of our journey. We’ll get to live more, love more and learn more!
To find out more about ‘America from 0 to 250’ and the Civics & Community Forum Series or how you can “J.A.M. With Us” (join a movement) in civic engagement, social change and community life, checkout the Signup Center below.
Tracks: Sevana – Lowe Mi – https://youtu.be/GAd3JQ1V-10
Cat Burns – Live More & Love More – https://youtu.be/D_iDN-sck64
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Wanna J.A.M. With Us? On June 14th, 7pm ET, let’s mix-it-up on “America from 0 to 250”! With Hip-Hop turning 50, Dr King’s ‘I Have a Dream’ speech turning 60, Juneteenth turning 158 and America soon turning 250, we’re “sounding-off social, shaking-up culture.”
Chime-in on pop culture and social change with special guests. Early-bird signup, be among the first 20 and qualify to win latest book from Dr. Liz Henry. Hey friends, fam & gamechangers are you ready? Signup now!
Pre-register here:
Short Link: https://bit.ly/3N8SCBo
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Promo video: https://youtu.be/uKQSvhiUwVQ
After registering, you will receive a confirmation email containing info about joining the ‘JAM’ session.






















































